Jim Beam Make History Advertising by StrawberryFrog

The Make History campaign for Jim Beam was developed and created by StrawberryFrog, a movement-marketing advertising agency. With Mila Kunis as spokesperson, the movement was an effort to modernize the brand by standing against patriarchy and for equality. mila-kunis-g

The fresh and fragrant campaign featured Mila Kunis, and captured the feelings associated with the brand’s idea of going forth and making history with a lot of attitude. Case in point, the headline: Once upon a hell of a time.




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